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互联网保险创新之道(下)
2019-01-12

  企业创新的目的是为了通过创新实现自身发展,促进行业进步,如何具体的将创新运用的企业发展中?本文将着重探讨现有险企的创新形式及手段。

  科技驱动创新,场景保险解决客户顾虑。中国保险行业协会发布了《2018年中国互联网财产险用户调研报告》。

  其中,关于场景保险的市场空间呈现地*为直观。报告显示,“条款复杂、看不懂”依然是阻碍用户购买的首因。其次是“不相信保险公司”。对此,报告对保险公司的启示是:推销时间点——提前提醒用户续保,或通过采用先进科技实现线上统一保单管理,对保单个性化分类管理和适时推荐;把握互联网场景——满足各行业互联网进程中的投保需求;加强产品告知——加强信息披露,并杜绝虚假不实或带有诱导性的营销和产品宣传。

                                 

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  新兴保险产品,比如航空意外险、取消险等产品,用户单独主动购买率偏低,但结合场景更容易激发购买意愿,场景渠道优势明显。尤其是前不久,蚂蚁保险“多收多保”披露的保险数据,更是让行业看到了场景保险的巨大商业空间。“多收多保”是蚂蚁保险面向二维码收单商户(俗称码商)推出的免费门诊保险,码商每用支付宝收一笔钱,就能随机获得一笔门诊保险的报销额度。摊主生病去医院看门诊,每次拿回的票据可以在支付宝上*高报销200元,每年*高报销1000元。在过去7个月中,从一线城市到五线城市,2500万人(全部来自线下)靠支付宝扫码收款,获得了门诊医疗保险,累计理赔人次达到210万。这种推广速度,在传统保险是无法想象的。场景保险的大好趋势已经无可厚非。

  AI技术根植于互联网保险,极大的提高了互联网给保险的发展。安心保险作为全国首批互联网创新型保险公司,将AI技术深植其业务链条之中。比如,安心保险引进了阿里云在线机器人,阿里云在线机器人可以实现“猜你所想”,即根据客户输入的关键字猜测客户想要咨询的问题进行解答;还可以实现“答疑解惑”,在理赔方面,安心保险还引进了灵伴科技智能语音机器人,可以“理赔指路”,即引导客户上传理赔材料,客户可通过点击链接进入材料上传操作页面直接上传理赔资料,方便快捷。智能机器人的引进和应用,为客户提供了7*24小时不间断服务,让客户“安心”,安心保险底气十足。

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  内部机构模式创新:比如在业务系统上接入了腾讯金融云,是国内第一家“云上”通过监管开业验收的互联网保险公司,打破了保险行业的传统底层架构建设模式,创新性基于互联网云计算架构模式构建核心业务承载系统。保险不仅可以依托科技手段实现极速理赔模式,还可以利用人工智能、大数据分析等技术,采取主动风险防御的方式,通过黑灰名单,快速识别风险因子,系统自动化限制投保,运用聚合和分析功能实现了**反欺诈。同时,准确、快速、无死角地实现了理赔各环节的风险识别、风险评估、风险预警、风险处理等风险管控措施。

  互联网保险不在是简单地通过互联网将线下活动转移到线上,而是通过大数据、人工智能、区块链、移动互联网、物联网、AR/VR等前沿技术赋能保险行业的发展,展现了互联网保险的核心价值,通过打造完整的服务闭环,提升服务效率,解决用户痛点。

  互联网保险创新第二阶段即将开始,重点是在保险产品形态上进行优化甚至重构。因此,在互联网保险创新方面,利用区块链等新技术在用户研究、产品形态、风控手段、监管合规等方面实现创新。

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  与此同时,医疗数据获取方式也有新的创新方式。数据一直是保险业的痛点之一,特别是在医疗和健康方面。医疗数据是保险公司深度参与新医改、推动医疗创新的关键要素。很多大的保险公司通过收购或者战略投资的方式获得医疗数据,但不是每一家保险公司都有这样的实力。那些没有实力收购医院的中小保险机构如何获取医疗数据呢?民生保险程羽提出保险公司可不可以考虑用一个分布式共享价值网络来聚合数据?

  以分布式共享价值网络为基础,可以进行三个方面的创新:基于分布式数据共享的应用创新、分布式数据交换和共享方面的创新、分布式共享网络的共识机制创新。其中*为核心的是分布式数据交换和共享方面的创新,包括数据的所有权、数据获取和存储、数据交换和共享、数据分析和人工智能等技术。

  云计算、大数据和人工智能助推保险行业发展。平安人依托于人脸识别和声纹识别技术,可为每位客户建立生物识别档案,实现“实人认证”;在大数据应用上,基于海量的内外部数据信息,平安人寿“AI客服”构建客户画像、智能风控体系,快速判断客户的偏好、习惯,为其提供个性化服务。寿17年11月业内首推的“AI客服”。

  互联网保险不再是简单的线上销售,而是通过大数据、人工智能、区块链、移动互联网、物联网、AR/VR等前沿技术赋能保险行业的发展,展现互联网保险的核心价值,通过打造完整的服务闭环,提升服务效率,解决用户痛点。启明星在线专注于互联网保险行业,将为您带来更多的行业资讯。


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From :businessinsuranceU.S. commercial property/casualty rates rose 5% on average in the fourth quarter of 2019, up from 4% in the third quarter, reflecting insurers’ intent to continue to increase prices across most lines, online insurance exchange MarketScout Corp. said Monday.“Auto rate increases have been up all year long; however D&O (directors & officers) and professional rate increases have spiked significantly in the fourth quarter,” Richard Kerr, CEO of MarketScout Corp. said in a statement.Insurers are carefully analyzing their property exposures using catastrophe modeling tools, he said. “We expect many of the major property catastrophe insurers to curtail their 2020 writings in California brush and East and Gulf Coast wind areas. Naturally, this will result in higher rates to insureds,” Mr. Kerr said.D&O liability rates increased by 8.25%, while commercial auto increased 8% in the quarter, and professional liability rates were up 6%, and umbrella/excess rates were up 5.5%, according to MarketScout.Commercial property rates increased 5.25% in the quarter, and business interruption rates were up 5%, while all other lines showed smaller increases, except for workers compensation, where rates fell 1%, MarketScout said.By industry class, transportation and habitational saw the highest average rate increases at 9% and 8.25% respectively, MarketScout said.Large accounts – those with $250,001 to $1 million in premium – saw a rate hike of 5.5% in the fourth quarter, as did jumbo accounts, which have more than $1 million in premium. Small accounts – those with up to $25,000 in premium – were up 5%, while medium accounts – those with $25,001 to $250,000 in premium – were up 4.5%.The “steady trend” of upward rates reflects insurers’ plans to continue increasing prices across all lines except for workers compensation, MarketScout said.Organizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

From :insurancejournalIt was a relatively quiet year for the Southeast in terms of major catastrophes compared with 2018 when Hurricane’s Michael and Florence caused major damage in the region. This year, Hurricane Dorian sideswiped the Southeast coast and made landfall on the Outer Banks of North Carolina but most of the area was spared. Still, Aon said economic damage in the U.S. and Canada was poised to approach a combined $1.5 billion.Florida spent the year recovering from Hurricane Michael, which was upgraded to a Category 5 storm by NOAA in April. Florida officials have repeatedly called on the insurance industry to speed up the recovery process, with nearly 12% of claims still open a year after the storm hit.Organizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

From:businessinsuranceeinsurance renewals at Jan. 1, 2020, mainly saw single-digit increases, with some exceptions, according to reports by reinsurance brokers released Thursday.Willis Re, the reinsurance brokerage of Willis Towers Watson PLC, and Guy Carpenter & Co. LLC, a unit of Marsh & McLennan Cos. Inc. both reported that year-end reinsurance renewals varied by account and region, but the retrocessional reinsurance was under pressure.Rates on line for property catastrophe reinsurance programs remained stable and property per risk pricing was driven by individual program performance, the Willis report said.Although some Lloyd’s of London syndicates took firm positions on rate increases and the London market authorized capacity decreased, that capactiy was replaced by new capital and a strong supply from other markets, Willis Re said.U.S. loss-free accounts renewed at flat to up 10% while those with losses saw increases of 10% to 50%, the Willis Re report said, which was among the largest increases. Property catastrophe accounts without losses renewed at flat to up 5%, while loss hit accounts were up 10% to 20%, Willis Re said.According to the Guy Carpenter report, the brokerage’s global property catastrophe rate on line index rose 5% in 2019.According to the Willis Re report, other large increases were seen in Central and Eastern Europe, where property programs with losses saw increases of 5% to 20%, and Canada, where such accounts renewed up 10% to 40%.Most other regions and countries saw property increases in the single or low double digits, the report said.The Jan. 1 renewals saw some “difficult” negotiations, according to a letter in the report from James Kent, global CEO, Willis Re.The Guy Carpenter report said the reinsurance market was “asymmetrical,” adding “this is certainly not a one-size-fits-all market” and while overall capacity remained adequate, “allocated capacity tightened notably in stressed classes.”Dedicated reinsurance capital rose 2% in 2019 and the year saw approximately $60 billion in global insured catastrophe losses, according to Guy Carpenter, which was significantly lower than 2017 and 2018.Alternative capital, however, contracted by approximately 7% percent “as investors were more cautious with new investments after assessing market dynamics and pricing adequacy,” Guy Carpenter said.The retrocession market “was challenged … by trapped capital, a lack of new capital and continued redemptions from third-party capital providers,” a statement issued with the Guy Carpenter report said.However, significant retrocession providers returned to the market in the past two weeks, Willis Re said.Organizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

Major information technology companies in India are running the risk of termination of their $1 billion contracts following Boeing Co.’s decision to halt the production of its 737 Max jets, MoneyControl reported citing the Business Standard. Companies like Tata Consultancy Services Ltd., Infosys Ltd., HCL Technologies Ltd., Cyient Ltd. and L&T Technology Services Ltd. have outsourcing contracts with Boeing or its suppliers and Boeing’s jet crisis is expected to affect these IT companies in the short run.From:businessinsuranceOrganizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

France-based eyewear maker Essilor International S.A. has discovered fraudulent activities at one of its factories in Thailand that could cause €190 million ($213 million) in financial losses to the company, The Irish Times reported citing Reuters. The company has filed complaints in Thailand and has fired all the involved employees. It hopes to recover the losses from frozen bank accounts, insurance and lawsuits.Organizer:China Insurance Digital & AI Development 2020Web:http://en.zenseegroup.com/p/560573/Contact:Ann 021-65650305

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