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超五成险企经营互联网保险 互联网保险迎来新发展契机
2019-01-12

来源:证券日报

近期,支付宝和信美互保推出“相互保”引发了社会热议,让各险企再次关注互联网保险的发展。

所谓互联网保险业务,是指保险机构依托互联网和移动通信等技术,通过自营网络平台、第三方网络平台等订立保险合同、提供保险服务的业务。

具体来看,互联网保险是将传统保险模式中销售、核保、承保、理赔等运营环节迁徙至线上,并使用大数据、物联网、人工智能、区块链等前沿科技进行业务赋能,实现简化运营流程和增强产品创新等效用。

据华泰证券*新发布的研报显示,截至2017年末,全国共有117家保险公司经营互联网保险,占保险公司总量的52.7%。

从保费规模来看,互联网保险蓬勃发展后呈边际收缩趋势。根据中国保险行业协会数据显示,2011-2016年互联网保险保费收入逐年上涨,金额从2011年的32亿元增长71倍至2016年峰值2,299亿元,年均复合增速135%。互联网保险渗透率也一路走高,从2011年0.2%上升至2016年7.43%,峰值曾达9.2%。

蓬勃发展的驱动因素之一是部分中小保险公司主要是通过理财型保险的收益率优势抢占保险市场,随着监管引导保险回归保障本源,整体规模自2017年期边际收缩回落。2017全年保费收入1,835亿元,同比下滑20.2%。2018年上半年延续下降趋势,但同比降幅收窄至12.4%,渗透率维持在5.3%的相对低位。

从行业格局来看,人身险占据**优势,行业集中特征显著。人身险保费收入自2012年以来占比逐年上升,*高达78%。2017年起占比小幅回落,2017全年和2018年上半年分别实现保费1,383和853亿元,占比仍分别处于74%和72%高位。

银行系保险公司的市场份额领跑,2017年前十名公司互联网人身险保费收入合计1,273亿元,集中度达92.1%,其中建信人寿以274亿元保费收入居行业首位。

财产险占比持续下滑,2017全年和2018年上半年分别实现保费收入494和326亿元,占比为26%和28%。财险集中度相对较低,2017年前十名公司互联网财险保费收入合计352亿元,集中度71.3%,平安产险以148亿元保费位居第一。

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